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Sep 14, 2024
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2014-2015 Graduate Studies Bulletin [Archived Catalog]
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MKTG 716 - Listening to the Voice of the Market|Credits: 3
Building competencies that help managers acquire knowledge from clients and apply it in ways that enhance openness in building strategic responses.
Prerequisites: DMSB 716 or MKTG 701 or special permission from the instructor
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